How do you best launch a new podcast for artists and creators that will build community and make an impact? That’s the challenge Ryan Summers brings to a mastermind of his potential listeners for clarity and actionable suggestions about how to roll out his new show.


Highlights of this Session include:

  • How to go beyond creating content and actually create a real conversation with your audience?
  • Ways to roll out the red carpet for your podcast guests that make them authentically want to spread your message?
  • Launch strategies that work.
  • Plus: 5 Lessons Learned from Running MasterMinds for Year

This Session’s Sponsor:

The ComixLaunch MasterMind. If you would you like to meet once a month with a group of serious, like-minded creators to talk about your projects and creative business for mutual support and accountability in the new year, go to ComixLaunch.com/mastermind and get on the interest list.
New Groups will be forming in December and start meeting in January!


In the Mastermind Hot Seat:

Ryan Summers is a Chicago director, designer, animator and educator, teaching at online schools like Mograph Mentor and the School of Motion. He loves hockey, root beer, and Hellboy – and he wants to help you make stuff, too.


In the Mastermind Round Table:

  • Sebastian Chow is the London-based writer and artist of the Kickstarter funded feline space race series, CATAPULTED.
  • Darryl Jones is a comic book creator, designer, and creator of the successful fantasy board game Dobbers.
  • Shaun Manning is a writer and creator of historical graphic novels such as MacBeth: The Red King, and has written short comics for for Star Wars Adventures, Dark Horse Presents, the Thought Bubble anthology, and more.
  • Carmelo Chimera is a lawyer and comic shop owner by day, and a comic book creator by later in the day.

Links Mentioned in Today’s Show:

ComixLaunch.com/MasterMind
http://comixlaunch.com/mm-apply


More About Our Sponsor:

Tough question time…

Right now, how many people are there on this planet who:

Know exactly what it is you’re trying to create this week, this month, this year, in the next five years, and in your lifetime.

Genuinely want you to succeed and regularly think about what they can do to help you on your mission.

You trust can offer good, knowledgeable support & advice and will always tell it to you straight, even if it’s not what you want to hear, but what you NEED to hear.

You meet with on a regular, consistent basis to talk about these things because the relationship is a PRIORITY in your life.

How many people do you have in your world right now who fit that full description?

Now Imagine…

There was a small group of high performers and achievers, creators you respect the hell out of and admire…

…and they constantly had YOU on their minds.

Imagine you were meeting regularly with this group of high achieving creators who could support you, include you, connect you and create with you?

WOULD THAT MAKE A DIFFERENCE IN YOUR CREATIVE BUSINESS AND YOUR LIFE?

If you think it might, I’d like to invite you to learn more about the ComixLaunch MasterMind groups starting up in 2019.

Go to ComixLaunch.com/mastermind to get on the interest list and to sign up for one of two live info sessions taking place in December.


 ComixLauncher [178]

How can you create premium experiences for the people you work with?


How to Find Out More About Today’s Hot Seat Creator:

All of Ryan’s social is under the name Oddernod.
His demo reel is here: https://vimeo.com/165309652


Quote:

“You are the average of the five people you spend the most time with.” – Jim Rohn

One of the best parts about writing historical fiction graphic novels, is doing research into fascinating people, times and places in the past. However, it also represents a challenge of determining how to best incorporate that research into your work. In this mastermind session, writer Shaun Manning brainstorms systems and processes for weaving rich history into compelling historical fiction.


Highlights of this Session include:

  • Balancing getting the history right with telling an engaging tale.
  • The power of having beta readers with an expertise in your subject matter.
  • Showing vs. telling and how much a reader really needs to know.
  • Plus: Hear honest feedback from a creator mastermind group that Tyler assembled back in June who have been meeting regularly for support and accountability.

This Session’s Sponsor:

The ComixLaunch MasterMind. If you would you like to meet once a month with a group of serious, like-minded creators to talk about your projects and creative business for mutual support and accountability in the new year, go to ComixLaunch.com/mastermind and get on the interest list.
New Groups will be forming in December and start meeting in January!


In the Mastermind Hot Seat:

Shaun Manning is the writer and co-creator of the historical graphic novel Macbeth: The Red King, which was recently funded through Kickstarter, as well as Hell, Nebraska and Interesting Drug. He has also written short comics for Star Wars Adventures, Dark Horse Presents, the Thought Bubble anthology, and more.


In the Mastermind Round Table:

  • Sebastian Chow is the London-based writer and artist of the Kickstarter funded feline space race series, CATAPULTED.
  • Darryl Jones is a comic book creator, designer, and creator of the successful fantasy board game Dobbers.
  • Ryan Summers is a Chicago-based director, designer, animator and educator… and soon to be podcaster.
  • Carmelo Chimera is a lawyer and comic shop owner by day, and a comic book creator by later in the day.

Links Mentioned in Today’s Show:

Get on the ComixLaunch MasterMind Interest List –> ComixLaunch.com/mastermind

Patreon Special Offers Handbook –> https://docsend.com/view/kye8mxq
Running a Special Offer Video –> https://www.youtube.com/watch?v=awpBJMli9Ps&feature=youtu.be


More About Our Sponsor:

Tough question time…

Right now, how many people are there on this planet who:

Know exactly what it is you’re trying to create this week, this month, this year, in the next five years, and in your lifetime.

Genuinely want you to succeed and regularly think about what they can do to help you on your mission.

You trust can offer good, knowledgeable support & advice and will always tell it to you straight, even if it’s not what you want to hear, but what you NEED to hear.

You meet with on a regular, consistent basis to talk about these things because the relationship is a PRIORITY in your life.

How many people do you have in your world right now who fit that full description?

Now Imagine…

There was a small group of high performers and achievers, creators you respect the hell out of and admire…

…and they constantly had YOU on their minds.

Imagine you were meeting regularly with this group of high achieving creators who could support you, include you, connect you and create with you?

WOULD THAT MAKE A DIFFERENCE IN YOUR CREATIVE BUSINESS AND YOUR LIFE?

If you think it might, I’d like to invite you to learn more about the ComixLaunch MasterMind groups starting up in 2019.

Go to ComixLaunch.com/mastermind to get on the interest list and to sign up for one of two live info sessions taking place in December.


 ComixLauncher [177]

Do you have BETA readers? What if you assembled a small group of BETA readers for 2019?


How to Find Out More About Today’s Hot Seat Creator:

Twitter and Instagram: @FasterthanShaun
Website: shaunmanning.com


Quote:

“We cannot solve our problems with the same thinking we used when we created them.” -Albert Einstein

The best thing about creative people is that they have lots of great project ideas. But when our time and resources are limited, that also poses a challenge. In this podcast, Dobbers creator Darryl Jones solicits feedback from a mastermind of creator peers on which of several promising projects to launch next.


Highlights of this Session include:

  • How the stakes are raised on the what to create question when you become a full-time creator.
  • Balancing audience and market interest and expectations with your own creative desires.
  • The importance of momentum in your creative business and how to harness it.
  • Plus: Kickstarter’s Make100 is back in January… Are you on board?

This Session’s Sponsor:

The ComixLaunch MasterMind. If you would you like to meet once a month with a group of serious, like-minded creators to talk about your projects and creative business for mutual support and accountability in the new year, go to ComixLaunch.com/mastermind and get on the interest list.
New Groups will be forming in December and start meeting in January!


In the Mastermind Hot Seat:

Darryl Jones, is a lifelong artist and gamer with a degree in Sequential Art from the Savannah College of Art and Design. He’s created The Dobbers, which is both a graphic novel and popular board game successfull funded on Kickstarter. His work has been featured in other nerdy worlds such as, True Dungeon, Dwarven Forge, Nerd Fitness, Green Couch Games and Bellwether Games.


In the Mastermind Round Table:

  • Sebastian Chow is the London-based writer and artist of the Kickstarter funded feline space race series, CATAPULTED.
  • Shaun Manning is a writer and creator of historical graphic novels such as MacBeth: The Red King, and has written short comics for for Star Wars Adventures, Dark Horse Presents, the Thought Bubble anthology, and more.
  • Ryan Summers is a Chicago-based director, designer, animator and educator… and soon to be podcaster.
  • Carmelo Chimera is a lawyer and comic shop owner by day, and a comic book creator by later in the day.

Links Mentioned in Today’s Show:


More About Our Sponsor:

Tough question time…

Right now, how many people are there on this planet who:

Know exactly what it is you’re trying to create this week, this month, this year, in the next five years, and in your lifetime.

Genuinely want you to succeed and regularly think about what they can do to help you on your mission.

You trust can offer good, knowledgeable support & advice and will always tell it to you straight, even if it’s not what you want to hear, but what you NEED to hear.

You meet with on a regular, consistent basis to talk about these things because the relationship is a PRIORITY in your life.

How many people do you have in your world right now who fit that full description?

Now Imagine…

There was a small group of high performers and achievers, creators you respect the hell out of and admire…

…and they constantly had YOU on their minds.

Imagine you were meeting regularly with this group of high achieving creators who could support you, include you, connect you and create with you?

WOULD THAT MAKE A DIFFERENCE IN YOUR CREATIVE BUSINESS AND YOUR LIFE?

If you think it might, I’d like to invite you to learn more about the ComixLaunch MasterMind groups starting up in 2019.

Go to ComixLaunch.com/mastermind to get on the interest list and to sign up for one of two live info sessions taking place in December.


 ComixLauncher [176]

On a sheet of paper, draw a set of dominoes lined up in a row. Now, label each domino with projects you’d like to complete in the next year, in an order where completing one “domino” makes the next one easier.


How to Find Out More About Today’s Hot Seat Creator:

Follow Darryl Jones @splatteredink on Twitter, Instagram and Facebook to keep up with all of his upcoming projects!


Quote:

“We all need people who will give us feedback. That’s how we improve.” – Bill Gates

Setting your funding goal is one of the most important decisions when launching a Kickstarter campaign. In this special MasterMind style session of ComixLaunch, writer/artist Sebastian Chow gets advice from the round table on how to nail the funding goal for his next launch.


Highlights of this Session include:

  • How to know when you’re ready to kick up your Kickstarter funding goal?
  • Ways to “stack the deck” so getting funded is inevitable.
  • Key questions to ask yourself before locking in a Kickstarter goal.
  • Plus: An Update on the ComixLaunch MasterMind experiment

This Session’s Sponsor:

The ComixLaunch MasterMind. If you would you like to meet once a month with a group of serious, like-minded creators to talk about your projects and creative business for mutual support and accountability in the new year, go to ComixLaunch.com/mastermind and get on the interest list.
New Groups will be forming in December and start meeting in January!


In the Mastermind Hot Seat:

Sebastian Chow is a comic creator from London, with one successful Kickstarter under his belt. His comic CATAPULTED tells the story of a cats journey to space and beyond. He’s currently working towards a second Kickstarter in 2019 that will finish off the CATAPULTED story in a trade paperback collection.


In the Mastermind Round Table:

  • Darryl Jones is a comic book creator, designer, and creator of the successful fantasy board game Dobbers.
  • Shaun Manning is a writer and creator of historical graphic novels such as MacBeth: The Red King, and has written short comics for for Star Wars Adventures, Dark Horse Presents, the Thought Bubble anthology, and more.
  • Ryan Summers is a Chicago-based director, designer, animator and educator… and soon to be podcaster.
  • Carmelo Chimera is a lawyer and comic shop owner by day, and a comic book creator by later in the day.

Links Mentioned in Today’s Show:


More About Our Sponsor:

Tough question time…

Right now, how many people are there on this planet who:

Know exactly what it is you’re trying to create this week, this month, this year, in the next five years, and in your lifetime.

Genuinely want you to succeed and regularly think about what they can do to help you on your mission.

You trust can offer good, knowledgeable support & advice and will always tell it to you straight, even if it’s not what you want to hear, but what you NEED to hear.

You meet with on a regular, consistent basis to talk about these things because the relationship is a PRIORITY in your life.

How many people do you have in your world right now who fit that full description?

Now Imagine…

There was a small group of high performers and achievers, creators you respect the hell out of and admire…

…and they constantly had YOU on their minds.

Imagine you were meeting regularly with this group of high achieving creators who could support you, include you, connect you and create with you?

WOULD THAT MAKE A DIFFERENCE IN YOUR CREATIVE BUSINESS AND YOUR LIFE?

If you think it might, I’d like to invite you to learn more about the ComixLaunch MasterMind groups starting up in 2019.

Go to ComixLaunch.com/mastermind to get on the interest list and to sign up for one of two live info sessions taking place in December.


 ComixLauncher [175]

Get a funding estimate for your next launch at ComixLaunch.com/calculator


How to Find Out More About Today’s Hot Seat Creator:

Facebook – https://www.facebook.com/sebastian.chow.art/
Instagram – https://www.instagram.com/sebastian.chow/
Website/Blog – https://www.sebastian-chow.com/


Quote:

“Every mind needs friendly contact with other minds, for food of expansion and growth.” – Napoleon Hill

A few years ago, Roye Okupe of YouNeek Studios went all in on his dream to become a successful comic book publisher. In this podcast, Roye shares his journey from watching American super hero cartoons as a child in Nigeria to moving to the States and developing a line of books showcasing heroes inspired by his culture, and all the many lessons he’s learned along the way.


Highlights of this Session include:

  • Roye’s incredible journey from living inNigeria to becoming a Washington, D.C. based comic book publisher.
  • Roye’s strategies to get featured on major press outlets such as The Washington Post.
  • How Roye grew his Facebook page to over 13,000+ fans
  • Plus: Tips for working with overseas creative teams.

This Session’s Featured Resource is Bluehost.

Go to ComixLaunch.com/bluehost for a special discount on domain registration and website hosting.


Today’s Featured Guest

Roye Okupe is the CEO and Creative Direct of YouNeek Studios, a Washington D.C. based publishing company which produces graphic novels and animated stories inspired by African history, culture & mythology.


Links Mentioned in Today’s Show

ComixLaunch.com/bluehost
ComixLaunch.com/mastermind
https://www.kickstarter.com/blog/a-new-approach-to-our-work-on-drip?


More About Our Featured Resource

In a moment, I’m going to give you today’s ComixLauncher, but first, we need to thank our sponsor…

Let me ask you a question… are you master of your own domain?

No, this isn’t a dated Seinfeld reference… I’m talking about your web domain.

And Bluehost is an all in one web hosting solution that will help you master your domain.

I own the domains for ComixTribe.com, ComixLaunch.com and many more… but I know many of you are trying to save a few pennies a day by NOT paying for domains you’re trying to build brands around.

That’s a mistake.

Owning your own domain provides better branding

  • More professional.
  • More credible.
  • More memorable.

When you own the dot com for your brand, it’ll help you protect it.

If you’re building your empire on someone else land, your comic @facebook or @tumblr or remember @myspace God forbid… you don’t control those platforms.

Own your own domain…

You can use the ComixLaunch affiliate link to get a special introductory offer and 30-day money back guarantee at Bluehost by going to Comixlaunch.com/bluehost today.

Bluehost powers more than 2 million websites world wide and makes it super simple to get a WordPress hosted website up in just one click.

Master Your Domain, go to ComixLaunch.com/bluehost and lock it in today.


 ComixLauncher [174]

Write the HEADLINE for your story if it were on the cover of the Washington Post?


How to Find Out More About Today’s Featured Guest

You can learn more about YouNeek Studios on the website: youneekstudios.com

You can learn more about Roye on my Washington Post Interview here https://www.washingtonpost.com/news/comic-riffs/wp/2016/08/24/he-came-to-d-c-from-nigeria-and-created-his-own-african-comic-book-universe/?noredirect=on&utm_term=.94640c77ab49

Roye has an online course that helps creators learn more about the business side of their art. You can check that out here: https://roye-okupe.mykajabi.com/p/creative-biz-launch

Follow Roye on Twitter, Instagram & Facebook
https://twitter.com/youneekstudios
https://instagram.com/youneekstudios
https://www.facebook.com/YouNeekStudios

Creator At Large Jeremy Melloul returns to ComixLaunch to discuss his new comics industry podcast and the difference between breaking in and building a career.


Highlights of this Session Include:

  • What makes the new Creator At Large Podcast different from all the other comics industry podcast out there?
  • The importance of recognizing your strengths and assets and leaning into them.
  • Why Breaking In is a shortsighted play and how to play the long game when it comes to building a creative career.
  • Plus: Some thoughts on short promotional drives for Patreon and other channels.

This Session is Sponsored by

ComixLaunch.com/shopify


Today’s Featured Guest

Jeremy Melloul is a marketing consultant who specializes in working with artists and creators, with a true passion for the comic book industry — how it works, where it’s going, and and what it could be. If you’re a longtime listener of the podcast, you’ve heard him on this show several times, and he was instrumental in helping ComixLaunch get off to to a strong start.


Links Mentioned in this Episode

http://www.creatoratlarge.com

ComixLaunch.com/shopify

ComixLaunch.com/patreon


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

Instead of spinning your wheels only looking at free or dirt-cheap store options, why not grab an affordable full-service online sales platform optimized for sales like Shopify?

With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
  • Unlimited products!
  • Smooth integration to sell on channels like Facebook, Amazon and Pinterest.
  • 24-7 Customer support!

More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [173]

Go subscribe to the new Creator At Large Podcast.


How to Find Out More About Today’s Featured Guest

http://www.creatoratlarge.com/

The long middle stretch of a Kickstarter campaign, where funding and new backers seem hard to come by, can be one of the most difficult parts of a crowdfunding launch. In this session, Tyler explains why the Kickstarter “Dead Zone” happens and what to do about it.


Highlights of this Session Include:

  • What is the Kickstarter Dead Zone exactly? What does it look like, feel like, and how does it affect your launch?
  • What causes the Kickstarter Dead Zone and why it’s not your fault?
  • How to think and what to do when you find yourself in the Dead Zone.
  • Plus: 13 Days of Actionable Dead Zone Strategies are available for you now at Patreon.com/comixlaunch

This Session is Sponsored by

Gemini Comic Supply. Use discount code “ComixLaunch” at checkout and get 10% off COMIC FLASH MAILERS at geminicomicsupply.com


Links Mentioned in this Session:

comixlaunch.com/patreon


More About Our Sponsor

Hey, are you getting ready to ship rewards to all your awesome backers?

With more than a decade of publishing under my belt, I’ve shipped my fair share of comics and graphic novels over the years… so you bet I was SHOCKED to realize I’d been doing it all wrong!

One of the most overlooked aspects of the Kickstarter process is your shipping materials, which is a shame, because how your package arrives is often the last impression your campaign will make on a backer, and will be a big factor in whether they choose to support you again.

And yet, I can’t tell you how many creators out there are disappointing their backers by shipping comics and graphic novels in shoddy packaging.
For the longest time, I was using and recommending rigid stayflat mailers for comics shipping… only to hear back from upset fans that their packages were decimated by a mail carrier who must hate them.

No more though.

I now use COMIC FLASH MAILERS from Gemini Comic Supply and the shipping complaints have all gone away.

COMIC FLASH MAILERS are engineered specifically to secure your comics and graphic novels.

They are constructed with high quality durable corrugated paper, while still being lightweight to reduce shipping costs.

Each mailer has a flexible capacity and is perfect for shipping single bagged and boarded issues or up to 12 comics or a few graphic novels in a single package.

And here’s a pro-tip: COMIC FLASH MAILERS slip comfortably into a FLAT RATE LEGAL envelope, which can save you 50% or more on the cost of shipping domestically, depending on the weight.

I reached out to Bryan Kelly at Gemini, told him I was a huge fan of his company, and secured a special deal for ComixLaunch listeners looking to upgrade their shipping game.

Just use COUPON CODE “ComixLaunch” at checkout at geminicomicsupply.com for 10% off your very first order at Gemini and treat your books and backers with the care they deserve.


ComixLauncher [172]

Decide now how you will capture all of your thoughts, ideas, feelings, ups, downs, etc. during your next launch?
Special journal? daily blog or vlog? fav note taking app?


Quote

“Always do what you are afraid to do.” – Ralph Waldo Emerson

How do you get everyone on your creative team rowing in the same direction when it comes to promoting a big Kickstarter launch? And what does it take to build a strong collaborative relationship to create something truly unique? Those topics and more are up for discussion when L.U.C.H.A. writer C.W. Cooke and artist Travis Hymel stop by the ComixLaunch Podcast.


Highlights of this Session Include:

  • Tips for a productive collaborative relationship with your creative partners before, during and after a Kickstarter launch.
  • A frank discussion about roles of writers and artists when it comes time to promote a crowdfunding launch.
  • Tips for mashing genres to create something truly innovative.
  • Plus: How to get access to a new training featuring 13 Days of Proven Kickstarter Dead Zone Busting Strategies

Sponsor

ComixLaunch listeners, are you ready to take your crowdfunding game to the next level?

If so, I’d love for you to join me and your fellow creators inside Club ComixLaunch on Patreon.


Today’s Featured Guests

Comic book writer CW Cooke. CW has been writing comics for over a decade, with credits at Big Dog Ink, Devel’s Due, Image, Action Lab and more. His first Kickstarter funded super hero prison drama, Solitary, is currently in development for film and television. His current project L.U.C.H.A, a wrestling sci-fi thriller, is funding on Kickstarter.

Travis Hymel is a Colorado based graphic designer, illustrator, and comic book artist and the co-creator of L.U.C.H.A.


Links Mentioned in this Episode

ComixLaunch.com/patreon 
ComixLaunch.com/deadzoneebook
https://www.kickstarter.com/projects/1016350946/lucha-a-wrestling-sci-fi-thriller?ref=nav_search&result=project&term=l.u.c.h.a. 


More About Our Sponsor

I’ve opened Club ComixLaunch to help continue and expand on the ComixLaunch mission of increasing the number of creators equipped to harness the power of the Kickstarter platform to bring amazing independent projects to life.
As a Club ComixLaunch member, you’ll have access to a number of exclusive perks and privileges, such as:

  • A shout out on the ComixLaunch Podcast for you and your project.
  • Access to the ComixLaunch Club exclusive Patreon feed for even more mindset, strategies and tactics to get your project funded.
  • The ComixLaunch Club Insider Monthly Kickstarter Resource which might be a guide, checklist, cheat sheet, template, or bonus training video designed to help you launch.
  • Priority enrollment in ComixLaunch Courses
  • Discounts on Courses, Books and Upcoming Premium Products
  • You can even sponsor an episode of the ComixLaunch podcast through Patreon.

And as the Club Grows, so do the perks…

See, there is a direct correlation between listener support and the value ComixLaunch can provide, and as the club expands, we hope to offer:

  • Monthly Kickstarter Page Critiques
  • Club Exclusive Chats and Q&As
  • Bonus Sessions of the ComixLaunch Podcast.
  • Full podcast transcripts for every episode.
  • And much more!

For as little as a dollar a month, you can access Club ComixLaunch today, help keep the podcast going and improving, and take your crowdfunding game to the next level.

Membership has its privileges, and to get a taste of them absolutely free, please go to ComixLaunch.com/club and download a free Club ComixLaunch VIP Insider bonus resources today.

Let’s get you ready for your best launch yet!

I’ll see you inside the Club!


ComixLauncher [171]

Write down your expectations for what your collaborators will do during your next launch. Then share those expectations with your team to see how well they match with what they had in mind?


How to Find Out More About Today’s Featured Guest

Get Access to 13 Days of Dead Zone Training Starting Friday October, 26 for all Patreon Patrons Starting at Just $1.

or

Pre-Order the Kickstarter Dead Zone Survival Guide to Get Access to the Training


You thought you did everything right.

You put together an awesome project.

You built an audience for it prior to launching.

You diligently researched and planned your crowdfunding campaign.

You took your time and built a slick looking Kickstarter page you were proud of.

And even though you were nervous, you took a deep breath, summoned up all of your courage, and hit that green Kickstarter launch button…

And it worked!

The funding started rolling in!

Your core fans and supporters came out Day One and you even saw some names you did not recognize on your list of backers.

You felt amazing and even started to let yourself think about cool ideas for stretch goals or even your next Kickstarter launch.

Everything was going great.

And then… it stopped.

It’s now day five of your campaign.

You haven’t had a new backer in 48 hours.

And the Kickstarter launch that was going so great is somehow already a distant memory.

It was simply too good to be true, you think.

And now every fear and insecurity you had about launching suddenly start creeping back into your head…

  • What if you don’t get another backer for the rest of this campaign?
  • What if it was only friends and family who were ever going to support you… and you’re all out of friends and family?
  • What if everyone has moved on to the next shiny project and no one cares about your campaign any more?
  • What if there’s too much competition on Kickstarter this month and all that funding is going to projects better than yours?
  • What if the Kickstarter bubble finally burst… and of course that coincided with the week YOU decided to launch?

The worst part is that up until now, you felt like this Kickstarter campaign was evidence that you were finally taking control of your creative career.

You worked damn hard on this project!

Step by step, brick by brick, you took action day after day, week after week to put this launch together.

You were in control.

And yes, it took longer than you thought to launch.

And yes, it was more work than you thought it would be, but you didn’t shy away from that challenge, you leaned into it…

You launched!

And when that first surge of funding came in, you finally let yourself breathe a sigh of relief because it was validation that it was all going to be worth it.

But now?

Now, you’re back to feeling powerless again.

You feel like the Kickstarter campaign you worked so damn hard on is slipping out of your control…

You were counting on more backers coming from Kickstarter itself, but that doesn’t seem to be happening.

Your confidence is waning…

Maybe you won’t raise nearly as much as you thought you’d raise

Or even worse, maybe you won’t fund at all.

And if this campaign that you put weeks, months, maybe even years into planning fails…

…then what hope do you have to succeed at anything?

What does a public failure like this going to say about you?

What are people going to think?

How are you going to face your creative team if this launch goes bust?

How is your family going to react when when they see that all the time you spent away from them to create this project was a pointless sacrifice made in vain?

The negative thoughts in your head are relentless…

You’re trying to stay positive.

You know you should roll up your sleeves and get back to promoting your campaign, but all you want to do is crawl into bed and pull the covers over your head.

Because frankly, you’re exhausted from all the work you put into the initial launch…

And secretly, you’re afraid that you simply don’t have anything left in the tank to get things moving again.

What happened?

Where did it all go wrong?

You, my friend, have entered the Kickstarter Dead Z💀ne.

And how you deal with this part of your Kickstarter campaign will be one of the main determinants in whether Kickstarter propels your creative career forward…

Or whether it sets you back physically, mentally and emotionally.

What is the Kickstarter Dead Zone?

Well, my ComixLaunch Listeners have described it as…

A “midway slump in your campaign.”

Or “the draggy middle stretch” of your launch.

Or probably my favorite, “that goddamn middle dip dead zone!”

The Dead Zone is real, and the truth is… it can even get worse.

After 48 hours of no campaign activity, your phone buzzes again with an update from Kickstarter.

Finally!

But when you check it, it’s not a new backer at all, but a message letting you know that one of your high level backers is lowering their pledge by $50…

Or even canceling their pledge all together!

At its worse, I’ve had creators confess to me that it’s during the dead zone of a Kickstarter launch they’ve experienced aggravation of mental health symptoms of depression and anxiety.

I know of at least one creator who had to check himself into the hospital after a grueling nail-biter of a campaign with a long, nerve-wracking dead zone.

Let’s get real for a minute here…

No Kickstarter launch is worth hospitalization, I don’t care how much funding you raise.

Something Is Terribly Wrong Here…

As, host of THE COMIXLAUNCH PODCAST, a show dedicated to helping writers, artists and publishers crowdfund their dreams projects on Kickstarter, I’m one of the Kickstarter platform’s biggest advocates.

So you might be wondering why I’m scaring you about one of the less discussed aspects of crowdfunding, the Kickstarter “Dead Zone.”

First, because it’s Halloween, which is always a good time for chills.

But second, and most importantly, it’s because it doesn’t have to be that way.

During my first few Kickstarter campaigns, I struggled through the Kickstarter dead zone just like most creators.

I think the dead zone actually felt worse on my second campaign… because somehow I had forgotten what it felt.

I think it’s a bit like buried trauma that resurfaces that way, but many creators I talk to have the same experience, where their second campaign’s dead zone feels even harder than the first.

But through the process of launching again and again and again, I’ve gotten to the point where the Kickstarter dead zone is not a problem for me at all.

I do not fear it.

And when analyzing my past Kickstarter campaigns, the truth is, I’ve raised hundreds of thousands of dollars during the so-called “dead zone” of my Kickstarters.

And yet, for many, the dead zone remains the single worst part about launching.

What I’ve discovered is that:

We fear that which we do not understand.

And we fear that which we do not control.

And that’s why the dead zone can hit us like a ton of brick.

Most creators enter their campaigns unprepared for what lay ahead during the dead zone.

As a result, they bring the wrong mindset, strategies and tactics to the dead zone and they struggle.

But if you have the right mindset, strategies and tactics to conquer the dead zone, it won’t seem scary at all.

Kristie McDowell, creator of Gamer Girl & Vixen, was one of the first creators in the pilot program of THE COMIXLAUNCH COURSE that I taught my dead zone strategies to.

She raised over $11K to fund her first graphic novel, and said “knowing about the dead zone and how to conquer it made that part of the campaign way more bearable than my first Kickstarter.”

These dead zone strategies work for me, they worked for Kristi and I believe they’ll work for you, too.

So, if you’re a creator planning your first Kickstarter campaign and didn’t know the dead zone was coming…

Or if you’re a veteran Kickstarter creator and everything I described about the dead zone hit home with your past crowdfunding experience…

Or especially if you’re currently running a Kickstarter and in the midst of the terror of the dead zone right friggin’ now…

I WANT TO HELP!

Starting Friday, October 26, I’m putting together a special, all-new, 13-part training.

It’s called RAISE THE DEAD ZONE! 13 Days of Proven Kickstarter Dead Zone Busting Strategies.

In this training series, I’m going to teach you how to maintain crowdfunding momentum, steadily attract and convert new backers, and stay confident during the difficult middle stretch of a Kickstarter campaign, without hustling until your eyeballs bleed or becoming repetitive or annoying to your followers.

Each day for 13 days this Halloween season, I’m going to shine a light on exactly how to stay positive and maintain your motivation so that the funding keeps coming in, through short, easy-to-implement, actionable strategies.

Nothing I share during this training is conjecture or “this might work” stuff.

Rather, everything I share in this training series will be proven strategies that have worked for me and the dozens of creators I’ve helped raise more than $500,000.00 in funding for their dream projects.

Sound good?

How to Do You Get Access to the “Raise the Dead Zone” Training?

I have good news for the 50+ Club ComixLaunch members who are currently supporting theComixLaunch Podcast on Patreon at any pledge level…

You’re going to get this new training automatically, as exclusive Patreon Posts that will begin on Friday, October 26, 2018.

You don’t have to do a thing, and thank you once again for your continued support of the podcast.

Now, if you’re a ComixLaunch listener who is NOT currently a CLUB COMIXLAUNCH Patreon supporter, I also have great news for you…

You can get full access to this training for as little as $1 today, when you go to ComixLaunch.com/patreon and become a Club ComixLaunch Patreon supporter.


CLICK HERE TO BECOME A PATRON AND GET THE TRAINING STARTING FRIDAY


Yes, this new training is being created as an incentive for those of you who are listening to this right now to take the next step and support ComixLaunch by becoming a Patron of this podcast.

Why Support ComixLaunch on Patreon?

I’m guessing many of you don’t even know ComixLaunch has a Patreon page… because I rarely promote it or pitch for it on this FREE podcast.

But, I’m going to change that up for the next two weeks during this Dead Zone Patreon promotion, because much like PBS or NPR, we need the support of our listeners to continue to thrive.

For some of you, it’s a no brainer, and you’re already heading over to ComixLaunch.com/patreon and becoming a Patron, not just to get access to this upcoming 13-Days of training, but also because of everything you’ve learned from this podcast already.

For everyone else, before you make a decision, I want you to ask yourself three questions…

First, have you received value from the ComixLaunch podcast over the past year?

Second, do you believe in supporting monetarily the things you value?

Third, and finally, would you miss this podcast if it went away?

If you answered yes to any of those questions, I want to invite you to become the newest supporter of the ComixLaunch podcast and keep us going strong for years to come.

Now, don’t worry, ComixLaunch isn’t going anywhere.

But I do want to make sure that you, as a loyal listener, understand that right now 100% of all funds raised on Patreon go entirely to support the free weekly ComixLaunch podcast.

The funds go to support things such as:

  • The monthly Media hosting cost on Libsyn, a cost which has continued to rise as the show’s downloads continue to grow. (We had our biggest download month in August, on on track to eclipse that again this month in October… not complaining, but growth does come with a price tag.)
  • Podcast Editing – The only reason this show comes out weekly is through the talent and dedication of the editing team.
  • The “Just Launched” Section of the podcast –> One of the services I’ve offered to ComixLaunch listeners and literally every creator who’s launched a comic project on Kicstarter is our Just Launched Section… that’s organized, managed by my assistant Fred, and again, is a lot of work every single month.

In full transparency, right now, Patreon covers only about 70% of the monthly costs of running this podcast, and I cover the rest…

And I do it happily, I do it unreservedly, and I’ll keep doing it as long as I can, because this show and the results it’s generated in the comics Kickstarter community is probably the thing I’m most proud of that I’ve ever created.

But I want to invite more of you to own a piece of our success by taking the next step and becoming a Club ComixLaunch Patron on Patreon.

And to make it a no-brainer for you and everyone else listening to this, we’re going to finally solve the biggest pain point of running a Kickstarter…

I’m going to show you how to survive and thrive during the dreaded Kickstarter Dead Zone in a killer 13 day training.

An Alternative Way to Support ComixLaunch and Get the Training

Now, I know that there are some of you out there who are thinking, Tyler, I’d love to get this training, and I’d love to support the ComixLaunch podcast, but for whatever reason, you don’t believe in Patreon or don’t like the ongoing funding support model.

I get that…

I want you to have and option to access to the training as well… so I’m providing another option.

If you go to comixlaunch.com/deadzonebook you can pre-order the e-book version of this training which will be ready in November for just $13.

Click Here to Pre-order the eBook.

You’ll also get the same daily posts as our Patreon supporters delivered via email.

Yes, it’s a slightly higher investment than on Patreon, but I wanted to give an option for those of you who, for whatever reason, do not support Patreons to still get this training and still show your support for the ComixLaunch podcast.

Let’s Defeat the Kickstarter Dead Zone Once and For All!

I’m excited to share with you the best of what I’ve learned staring down the barrel of 15 Kickstarter dead zones myself and coming out of the other end with 15 wildly successful crowdfunding campaigns.

I’m also excited to share with you the dead zone stories and strategies of dozens of creators that I’ve worked with on their successful Kickstarter campaigns.

You too can learn how to survive and thrive during the Kickstarter dead zone without hustling until your eyes pop out or pestering your fans…

You can do it.

You will do it.

13 Days of Dead Zone strategies are all yours starting Friday.

Get access at → ComixLaunch.com/patreon

Let’s raise the Dead Zone together!

Best,

Tyler James

Have you noticed the Kickstarter Follower Conversion Rate metric on your project dashboard? A ComixLaunch listener has, and wants to know what a good conversion rate is, plus more great questions from the ComixLaunch mailbag!


Highlights of this Session Include:

  • What’s a good Project Follower conversion rate?
  • What kind of Kickstarter video should I make?
  • Kickstarter changed it’s reward creation interface to not allow time based reward limits. How do we create early backer rewards now?
  • Plus: How, for the second year in a row, ComixTribe’s best sales day at New York Comic Con was not actually at New York Comic Con

This Session is Sponsored by

ComixLaunch.com/shopify


Links Mentioned in this Episode

ComixLaunch.com/shopify


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

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With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
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More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [170]

What metrics are you paying attention to? Do they really matter?