Are You Tracking Negative Backer Volatility?

In this session, Tyler responds to a question about whether there's a reason for a seeming spike in cancelled pledges when launching projects today? It turns into a discussion about the importance of distinguishing “noise” during a live campaign from meaningful “signal.” Then we discuss ways to turn observations into comparable rates and introduces a simple DIY metric called “negative backer volatility.” Read more

ComixLaunch Pro Spotlight: Randy Stone Comes Full Circle with his Biggest Campaign Yet

In this ComixLaunch Pro Spotlight, Clay Adams talks to Randy Stone about his journey in the comic book industry, highlighting his various roles in comics creation, including writing, drawing, inking, and lettering. Randy discusses his early inspirations, starting with Marvel Universe trading cards, and his shift from aspiring artist to self-published comic book writer through Altruist Comics. Read more

10 Big Revelations on the Road to $1.5+ Million Raised on Kickstarter

ComixLaunch hits episode 550, and instead of glossing over the milestone, Tyler leans all the way in. Fresh off wrapping EPIC #1–5 and pushing ComixTribe past $1.5+ million raised on Kickstarter milestone, this episode looks back on the road from 2012 to now—and the hard-earned revelations that only show up after dozens of launches, wins, stumbles, and resets. If you’ve been listening from the beginning, some of this will sound familiar, but with new layers, sharper clarity, and lessons relearned the hard way. This is a value-packed reflection on initiative, systems, collectibles, relaunches, people, and why finishing things still matters more than brilliant ideas. Read more

Launching a Brand New Superhero Universe with Summit Comics

Let's talk launching not just a comic but an entire comics universe with the brilliant creators behind the Summit Universe! Tyler welcomes Travis Gibb, Marcus Jimenez, C. J. Hudson, and Karla "Moon" Medrano, who are among the 30+ creators who have come together to create a brand new shared superhero universe. Learn about their debut project 'Summit Pinnacle #1,' currently live on Kickstarter and the unique collaborative process that sets Summit apart from other indie comic ventures. Read more

Wait, Can AI Write My Newsletter for Me?

AI tools are everywhere and agentic AI promises a world where even complicated, intellectual tasks like warming an audience for an upcoming Kickstarter campaign can be completed by bots. Is this something scrappy independent comic book creators should be considering doing? Can your audience relationship building efforts largely be outsourced to LLMs? Let's dive head first into this thorny topic! Read more

Can you Pre-Launch TOO Early?

Last year, there was an increased focus on pre-launch, with Kickstarter making a number of platform changes enabling creators to get their pre-launch pages up earlier and with less friction, and make visible the conversion power of pre-launch followers. As a result, many creators are bumping up their pre-launch plans. However, is there such a thing as pre-launching too early? Tyler shares some indicators that there might be... Let's discuss. Read more

ComixLaunch Pro Spotlight: How Farhan Qureshi Built a Body of Work on Kickstarter Without Chasing Trends

As the new year gets underway, the spotlight turns to ComixLaunch Pro Farhan Qureshi. Farhan shares his journey, from his origins in film and animation to finding a more efficient medium in comics. He discusses the importance of systems and organization, community support within the ComixLaunch group, and the balance between personal vision and market trends. Read more

From the Blog

Comics Crowdfunding: Making the Case for Indiegogo

While ComixLaunch has almost exclusively focused on the Kickstarter platform, it is not the only game in town. Indiegogo is a crowdfunding platform that hundreds of comic creators have chosen to fund their projects. In this guest post, Jen Finelli makes the case for Indiegogo.