Despite rocking his best Kickstarter launch ever, there was one metric that was really bothering Night Wolf creator Rob Multari… his returning backer rate? Was this a sign that something major was wrong with his launch? Or was this “problem” actually not a problem at all?

Highlights of This Session Include:

  • Why the “lizard brain” is always looking for something wrong, even when things are going right!
  • The danger of “deceiving metrics”, and what you should actually be paying attention to during a launch.
  • Putting the Backerkit Launch tool to good use.
  • Plus: Is there are cheap way to ship posters as Kickstarter rewards?

Today’s Session is Brought to You By…

..the ComixLaunch Masterclass, learn my 4 Step Framework for a Profitable Comic Book Kickstarter Launch when you sign up for this new FREE training at

In the Mastermind Hotseat Today:

Rob Multari is a writer/self-publisher working in multiple genres including horror, supernatural, superhero, and antihero themed comic books. He is also the founder of Lone Wolf Comics. In July 2017, he released the first issue of his ongoing comic book series, Night Wolf, both in print and digital formats.Rob lives in Sharpsville, PA with his wife, three children, two dogs, and cat. He is a full time web and graphic designer as well as a part time comic book creator. He would like to rearrange those two paths in the near future.

In the Mastermind Round Table

  • George O’Connor (Comic Book Writer, Filmmaker, Heavy Metal Musician)
  • Ryan Claytor (Professor of Comic Art, Comic Creator & Podcaster)
  • Jaymie Dylan (Cartoonist, Comic Creator/Artist)
  • D. P. Brown (Comic Writer, Podcaster)

Links Mentioned in Today’s Show:

More About Our Sponsor:

I sold the first comic I created when I was 14 years old out of my backpack in high school to a classmate for a crisp one dollar bill…

…It was the greatest feeling in the world!

And here I am, several decades later, still chasing that feeling.

Now that ComixTribe has printed hundreds of thousands of books and distributed them all over the globe, it would be easy for me to make “selling a comic” not a big deal at all.

But the fact that I get to work with creators on their launches every single month inside of ComixLaunch Pro, many of whom are selling their very first book (to a whole lot more people, for way more money than I did) means I never get too far away from the excitement of that first book launch.

Knowing what it means to not only hold a book you created in your own hands but to see hundreds of fans from around the globe hold it in theirs after a successful launch is why I’m just as passionate about teaching Kickstarter strategies today as I was when I first opened the doors to ComixLaunch Pro a few years back.

And speaking of TODAY…

I’m delivering a ~60 minute masterclass all about launching profitable Kickstarter campaigns to fund your comic projects.

Instead of peppering you with random tricks and tactics or the stuff you can easily Google, in this all-new masterclass, I’ll be outlining my entire proven framework for Kickstarter success.

This is the same framework I’ve used to raise over half a million dollars on Kickstarter to fund ComixTribe publishing projects.

And it’s the same framework that has helped ComixLaunch Pro creators raise over a million dollars (and counting…) in funding for their projects.

Now, some of you know that the next step for you to level up as a creator and crowdfunded is to join my program and community,

The ONLY WAY to get in is to first attend this free masterclass.

So go to to select the time that works best for you and register today.

See you there!

ComixLauncher [310]

Are there any metrics in your creative business that are currently bothering you? What are the assumptions you’re making regarding those metrics? And are any of those assumptions actually true?

How to Find Out More About Our Featured Guest:


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