Over the past few years, creator James Mascia had a number of successful Kickstarter launches. Now, he’s planning his next moves in order to continue to play a bigger game on Kickstarter and beyond. James sorts through his options in this coaching call session with Tyler.


Highlights of this Session Include:

  • Getting sales going on a new online store.
  • The ups and downs of Amazon Kindle sales.
  • Options and opportunities for selling Audio book options.
  • Plus: Two new awesome ComixLaunch podcast milestones.

This Session is Sponsored by

ComixLaunch.com/shopify


Today’s Featured Guest

James Mascia Comic Writer, Novelist, Writer, and publisher of Dren Productions.


Links Mentioned in this Episode

ComixLaunch.com/shopify


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

Instead of spinning your wheels only looking at free or dirt-cheap store options, why not grab an affordable full-service online sales platform optimized for sales like Shopify?

With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
  • Unlimited products!
  • Smooth integration to sell on channels like Facebook, Amazon and Pinterest.
  • 24-7 Customer support!

More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [165]

What’s one NEW sales channel you’re most interested in adding to your current sales strategy?


How to Find Out More About Today’s Featured Guest

islandofdren.com

After a successful Kickstarter campaign to launch his latest series Skies Over Superior, creator Josh Dahl is interested in moving his series to Patreon for ongoing crowdfunding. Tyler asks Josh to walk through his Patreon launch strategy and helps him refine it.


Highlights of this Session Include:

  • Making the transition from a successful Kickstarter to an ongoing Patreon
  • The Paywall Problem (and Opportunity)
  • Understanding the mentality of the Patron

This Session is Sponsored by

THE FLAME: RE-BLAZED, 25 pages of public domain, superhero silliness re-written by Big Tim Stiles. THE FLAME: RE-BLAZED #1 is live on Kickstarter right now!


Today’s Featured Guest

Josh Dahl is a writer and educator living in Boston. He also runs makebettercomics.com .


Links Mentioned in this Episode

makebettercomics.com


More About Our Sponsor

Hey, I want to make sure you all know about a project on Kickstarter right now by my pal Big Tim Stiles.

THE FLAME: RE-BLAZED is a 25-page superhero comic featuring the public domain hero THE FLAME.

Big Tim Stiles took two of the original 1942 stories and re-wrote the balloons to create all-new stories.

THE FLAME: RE-BLAZED #1 tells the story of the original hero’s great grandson in the utopian, retro-futurist Australia of the year 2055.

If you grew up on superheroes like The Tick and Earthworm Jim, and enjoy stoner comedies like Pauly Shore’s “Bio-Dome” and “Dude, Where’s My Car?”, then I think you’ll dig this ADULTS ONLY comic.

Big Tim is highly regarded as a talented creator in the Australian comic scene and I’m excited to see his work get more recognition world-wide.

THE FLAME: RE-BLAZED #1 is live on Kickstarter right now!”


ComixLauncher [164]

Take a few minutes and map out your profit plan for the project you’re working on. Once you have a plan, find one person to review it with.


How to Find Out More About Today’s Featured Guest

makebettercomics.com

For the past year, writer/artist Michael Mauro has been focused on steadily producing and building an audience for his webcomic, Atom Bug. In this coaching call, Tyler helps him refine and refocus the business model that supports his comic.


Highlights of this Session Include:

  • One creator’s moves to make webcomics work in 2018.
  • Why business is actually super simple (and it’s we humans that complicate things)
  • The hole in most webcomic creators’ model, and how to start plugging it.
  • Plus: A rant on how many comics you need to release before your make a profit.

This Session is Sponsored by

ComixLaunch.com/shopify


Today’s Featured Guest

Michael Mauro is a writer and artist and the creator of the webcomic Atom Bug, available at https://www.atombug.net.


Links Mentioned in this Episode


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

Instead of spinning your wheels only looking at free or dirt-cheap store options, why not grab an affordable full-service online sales platform optimized for sales like Shopify?

With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
  • Unlimited products!
  • Smooth integration to sell on channels like Facebook, Amazon and Pinterest.
  • 24-7 Customer support!

More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [163]

  • Is there a past failure in your life that still has power over you now?
  • What was it? What did you make it mean?
  • What would it look like if you chose to make it mean something else completely?

How to Find Out More About Today’s Featured Guest

In this special “ComixLaunch Coaching” Session, Tyler coaches comic book writer Jay D’Ici (Conceptual Heist) through plans for his next launch, one in which he’d like to significantly increase funding from his last successful campaign.


Highlights of this Session Include:

  • What does it take to triple your Kickstarter funding from one launch to the next?
  • What you need to do if you want to have bigger results?
  • Tips for getting more out of your advertising budget?
  • Plus: When it makes sense to break a big project into smaller pieces?

This Session’s Featured Resource is Bluehost.

Go to ComixLaunch.com/bluehost for a special discount on domain registration and website hosting.


Today’s Featured Guest

Jay D’Ici is the writer and creator of multiple webcomics, and has worked in both film and video games. He has a BA In english literature. He successfully funded CONCEPTUAL HEIST #1: The Sci-fi, Jazzpunk, Art Heist Comic on Kickstarter last year.


Links Mentioned in this Episode


More About Our Featured Resource

Let me ask you a question… are you master of your own domain?

No, this isn’t a dated Seinfeld reference… I’m talking about your web domain.

And Bluehost is an all in one web hosting solution that will help you master your domain.

I own the domains for ComixTribe.com, ComixLaunch.com and many more… but I know many of you are trying to save a few pennies a day by NOT paying for domains you’re trying to build brands around.

That’s a mistake.

Owning your own domain provides better branding

  • More professional.
  • More credible.
  • More memorable.

When you own the dot com for your brand, it’ll help you protect it.

If you’re building your empire on someone else land, your comic @facebook or @tumblr or remember @myspace God forbid… you don’t control those platforms.

Own your own domain…

You can use the ComixLaunch affiliate link to get a special introductory offer and 30-day money back guarantee at Bluehost by going to Comixlaunch.com/bluehost today.

Bluehost powers more than 2 million websites world wide and makes it super simple to get a WordPress hosted website up in just one click.

Master Your Domain, go to ComixLaunch.com/bluehost and lock it in today.


ComixLauncher [162]

What are you scared of right now business or creative wise?


How to Find Out More About Today’s Featured Guest

Are you thinking about how you’re going to ship your Kickstarter rewards? Whether you’re in the midst of fulfillment or still planning your next launch, this episode is for you, as Tyler shares three valuable Kickstarter reward shipping DOs and three DON’Ts.


Highlights of this Session Include:

  • A shady practice that some creators are doing that should NOT become a common thing in the crowdfunding space.
  • Tips for outsourcing shipping rewards to save time, money and stay laser focused on where you add the most value.
  • The importance of staying current on shipping rates, rules and regulations.
  • PLUS: The decision we made with our last launch that’s earning big praise from our backers.

This Session is Sponsored by

Gemini Comic Supply. Use discount code “ComixLaunch” at checkout and get 10% off COMIC FLASH MAILERS at geminicomicsupply.com


Links Mentioned in this Session:


More About Our Sponsor

Hey, are you getting ready to ship rewards to all your awesome backers?

With more than a decade of publishing under my belt, I’ve shipped my fair share of comics and graphic novels over the years… so you bet I was SHOCKED to realize I’d been doing it all wrong!

One of the most overlooked aspects of the Kickstarter process is your shipping materials, which is a shame, because how your package arrives is often the last impression your campaign will make on a backer, and will be a big factor in whether they choose to support you again.

And yet, I can’t tell you how many creators out there are disappointing their backers by shipping comics and graphic novels in shoddy packaging.
For the longest time, I was using and recommending rigid stayflat mailers for comics shipping… only to hear back from upset fans that their packages were decimated by a mail carrier who must hate them.

No more though.

I now use COMIC FLASH MAILERS from Gemini Comic Supply and the shipping complaints have all gone away.

COMIC FLASH MAILERS are engineered specifically to secure your comics and graphic novels.

They are constructed with high quality durable corrugated paper, while still being lightweight to reduce shipping costs.

Each mailer has a flexible capacity and is perfect for shipping single bagged and boarded issues or up to 12 comics or a few graphic novels in a single package.

And here’s a pro-tip: COMIC FLASH MAILERS slip comfortably into a FLAT RATE LEGAL envelope, which can save you 50% or more on the cost of shipping domestically, depending on the weight.

I reached out to Bryan Kelly at Gemini, told him I was a huge fan of his company, and secured a special deal for ComixLaunch listeners looking to upgrade their shipping game.

Just use COUPON CODE “ComixLaunch” at checkout at geminicomicsupply.com for 10% off your very first order at Gemini and treat your books and backers with the care they deserve.


ComixLauncher [161]

Go figure out how much it will cost to ship your rewards to the places you’ll ship them.


Quote

“Take chances. Mistakes are never a failure — they can be turned into wisdom.” – Cat Cora

How easy is it for potential readers to find YOU? That’s just one of many questions Tyler will ask you to think about as he dives into the ComixLaunch Mailbag to answer creator questions.


Highlights of this Session Include:

  • How to turn time consuming activities into revenue producing ones?
  • How to find an audience?
  • Is Kickstarter or Indiegogo the better choice for first time creators?
  • How to get your head around giving away your work for free?
  • Should I have one Facebook page for my brand or individual pages for all of my books?

This Session is Sponsored by

Today’s session is brought to you by CrowdOx, software that helps you take control of your crowdfunding campaign, save time and raise more funding. ComixLaunch listeners get 10% off per backer pricing at Crowdox.com


Links Mentioned in this Episode


More About Our Sponsor

On this podcast back in 2017, I told you all I was shooting for a six-figure launch for the Sweet Dreams Cthulhu Kickstarter campaign.

Well, we came up a little short on Kickstarter…

But thanks to CrowdOx, we were able to shoot way past the six figure mark…

And it was the easiest funding to raise in the entire campaign.

See, CrowdOx helps crowdfunding project creators increase funding, manage their campaigns, and save time.

How does it work?

Well, CrowdOx helps creators take a successful campaign and keep the funds coming in by:

Selling Upgrades, Add-ons & Extras during the survey process with just a couple clicks.

Accepting pre-orders on a beautiful CrowdOx store to keep the funding coming in.

Collecting funding that Kickstarter couldn’t from backers unable to fix their CC in time.

Accepting Paypal! (HUGE!)

CrowdOx Customers are raising on average an extra 12% of funding after their original campaign is over…

My first CrowdOx turbocharged launch, we raised an extra 18% and enabled us to hit that six figure goal.

CrowdOx is an alternative to BackerKit, and while I’ve used and recommended both companies, I prefer CrowdOx because it offers:

A per BACKER pricing model vs. a per Funds Raised, which usually works out better for creators.

An easier interface for creators and survey/checkout experience for backers.

Faster funding… Backers are charged immediately for their pledges, so there’s no risk that credit cards won’t clear when its time to fulfill.

And now, as a ComixLaunch sponsor, CrowdOx is offering creators an additional 10% off their per backer pricing at Crowdox.com.

So check them out and raise more funding after your next successful launch with CrowdOx at Crowdox.com.


ComixLauncher [160]

What would it look like on your most important project if you were playing to win big?

There are four roles you can play in your creative business — The Visionary, The Manager, The Skilled Worker & The Intern. In this episode, Tyler defines each of these roles and shares how they can be applied to your Kickstarter campaign.


Highlights of this Session Include:

  • Tyler’s response to a listener’s challenge on the “There’s No Money In Comics…” story
  • The 4 roles in every creative business defined.
  • The 4 roles as applied to running a Kickstarter.
  • Plus: The “Jimmy” Exercise

This Session is Sponsored by

ComixLaunch.com/shopify


Links Mentioned in this Episode

http://sktchd.com/longform/whats-the-life-of-a-comic-artist-like/


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

Instead of spinning your wheels only looking at free or dirt-cheap store options, why not grab an affordable full-service online sales platform optimized for sales like Shopify?

With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
  • Unlimited products!
  • Smooth integration to sell on channels like Facebook, Amazon and Pinterest.
  • 24-7 Customer support!

More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [159]

Write down every single thing you do for a week in your creative business. Then categorize each item as Visionary, Manager, Skilled Works or Intern

Your Kickstarter project image is the single most important image on your page and one of the most important decisions of your launch. And yet, so many creators treat it as an after thought. In this session, you’ll learn how to avoid the most common image mistakes and learn how to craft a compelling image for your next launch.


Highlights of this Session Include:

  • 9 Quick-fire Kickstarter Image Tips
  • 3 Don’ts and 2 Dos when creating your image
  • Where to look for inspiration for you project images other than Kickstarter
  • Plus: A Simple, easy to follow 5 step plan to nail your Kickstarter image every launch

This Session is Sponsored by

Today’s session is brought to you by CrowdOx, software that helps you take control of your crowdfunding campaign, save time and raise more funding. ComixLaunch listeners get 10% off per backer pricing at Crowdox.com


Links Mentioned in this Episode

http://www.comixlaunch.com/workshop
https://pro.comixlaunch.com/blog/jerry-willoughby
http://comixlaunch.com/session006


More About Our Sponsor

On this podcast back in 2017, I told you all I was shooting for a six-figure launch for the Sweet Dreams Cthulhu Kickstarter campaign.

Well, we came up a little short on Kickstarter…

But thanks to CrowdOx, we were able to shoot way past the six figure mark…

And it was the easiest funding to raise in the entire campaign.

See, CrowdOx helps crowdfunding project creators increase funding, manage their campaigns, and save time.

How does it work?

Well, CrowdOx helps creators take a successful campaign and keep the funds coming in by:

Selling Upgrades, Add-ons & Extras during the survey process with just a couple clicks.

Accepting pre-orders on a beautiful CrowdOx store to keep the funding coming in.

Collecting funding that Kickstarter couldn’t from backers unable to fix their CC in time.

Accepting Paypal! (HUGE!)

CrowdOx Customers are raising on average an extra 12% of funding after their original campaign is over…

My first CrowdOx turbocharged launch, we raised an extra 18% and enabled us to hit that six figure goal.

CrowdOx is an alternative to BackerKit, and while I’ve used and recommended both companies, I prefer CrowdOx because it offers:

A per BACKER pricing model vs. a per Funds Raised, which usually works out better for creators.

An easier interface for creators and survey/checkout experience for backers.

Faster funding… Backers are charged immediately for their pledges, so there’s no risk that credit cards won’t clear when its time to fulfill.

And now, as a ComixLaunch sponsor, CrowdOx is offering creators an additional 10% off their per backer pricing at Crowdox.com.

So check them out and raise more funding after your next successful launch with CrowdOx at Crowdox.com.


ComixLauncher [158]

Start a Kickstarter project image look-book of compelling project images in your genre.

When you look up to the clouds what do you see? In this session, we’ll look at how humans are meaning making machines, and how the stories we tell ourselves determine what’s possible for us on Kickstarter, in our careers, and in our lives.


Highlights of this Session Include:

  • Why Tyler is trying to give less advice and what I’m trying to do more of instead.
  • Robert Kirkman’s “Beyonce Album Drop” Moment
  • The problem with “There’s No Money in Comics” mentality
  • Plus: The action one creator took after listening to the Quickstarter Session 155.

This Session’s Featured Resource is Bluehost.

Go to ComixLaunch.com/bluehost for a special discount on domain registration and website hosting.


Links Mentioned in this Episode

http://www.comixlaunch.com/bluehost

http://www.comixlaunch.com/session155/


More About Our Featured Resource

Let me ask you a question… are you master of your own domain?

No, this isn’t a dated Seinfeld reference… I’m talking about your web domain.

And Bluehost is an all in one web hosting solution that will help you master your domain.

I own the domains for ComixTribe.com, ComixLaunch.com and many more… but I know many of you are trying to save a few pennies a day by NOT paying for domains you’re trying to build brands around.

That’s a mistake.

Owning your own domain provides better branding

  • More professional.
  • More credible.
  • More memorable.

When you own the dot com for your brand, it’ll help you protect it.

If you’re building your empire on someone else land, your comic @facebook or @tumblr or remember @myspace God forbid… you don’t control those platforms.

Own your own domain…

You can use the ComixLaunch affiliate link to get a special introductory offer and 30-day money back guarantee at Bluehost by going to Comixlaunch.com/bluehost today.

Bluehost powers more than 2 million websites world wide and makes it super simple to get a WordPress hosted website up in just one click.

Master Your Domain, go to ComixLaunch.com/bluehost and lock it in today.


ComixLauncher [157]

  • What is a negative story or belief you’re telling yourself that’s holding you back?
  • Can you find a single piece of evidence that contradicts that story?
  • What’s the new story you could tell yourself that will make hitting your goals easier?

QUOTE

“I cannot teach anybody anything, I can only make them think.”
-Socrates

Australian Graphic novelist Shane W Smith (Triumviratus) shares lessons from recent Kickstarters and an opportunity he had to modify his comic series Un-Dad into a television series and pitch it to a number of broadcasters.


Highlights of this Session Include:

  • Shane’s lessons learned from the ups and downs of Kickstarter.
  • How Shane saved thousands on printing costs for his latest graphic novel with a few simple actions.
  • Shane’s major takeaways from pitching his series Un-Dad to television studios and broadcasters.

This Session is Sponsored by

ComixLaunch.com/shopify


Today’s Featured Guest

Shane W Smith is a graphic novelist based in Australia. His creator-owned books have been shortlisted for awards a total of five times, including the fan-favourite “Undad”. Shane has a Bachelor degree in Creative Writing, and might be the only person in the world to get a comic published in a refereed academic journal. He lives in Australia with his wife and four young children, and they are his best work.


Links Mentioned in this Episode

Shane’s Kickstarter campaign for Triumviratus: http://shanewsmith.com/kickstarter/


More About Our Sponsor

Are you thinking about starting or upgrading your online shop so you can sell more of your art?

Are you tired wasting time and energy hacking together cheap, limited solutions that aren’t serving you or your potential customers very well?

Instead of spinning your wheels only looking at free or dirt-cheap store options, why not grab an affordable full-service online sales platform optimized for sales like Shopify?

With Shopify…

  • You don’t need Design skills. Shopify has dozens of beautiful, fully-customizable, mobile-friendly templates to get a perfectly branded look and an online stop you’ll be proud of.
  • You don’t Coding skills. With Shopify, setting up your store is simple, and you’ll be selling in no time at all, even if technology hates you.
  • And you don’t even need a Credit Card to get started. With this ComixLaunch offer, you can try Shopify free for 14 days. No risk, and no credit card required.

What you get with Shopify is a…

  • Fully customizable website, online store, and blog… your store can be your website!
  • Unlimited products!
  • Smooth integration to sell on channels like Facebook, Amazon and Pinterest.
  • 24-7 Customer support!

More than 500,000 creative businesses are powered by Shopify, including the CisforCthulhu.com store which I manage… and couldn’t be happier with it.

Stop messing around with subpar online shop solutions and try Shopify.

To start your 14-day free trial of Shopify, go to ComixLaunch.com/shopify


ComixLauncher [156]

Download and study the Stranger Things Pitch Bible – https://s3.amazonaws.com/comixlaunch/Stranger_Things_-_Bible.pdf


How to Find Out More About Today’s Featured Guest

Website: http://shanewsmith.com
Facebook: http://facebook.com/ShaneWSmith.Author
Twitter: https://twitter.com/Shane_W_Smith