The biggest ComixLaunch ever! In this session, you’ll hear fifty outstanding creators who have 50collectively raised millions of dollars on Kickstarter share their #1 crowdfunding tip. Get access to proven strategies from Greg Pak, Jason Brubaker, John Lee Dumas, Amy Chu, and many, many more. Plus, Tyler is joined by co-host Jeremy Melloul to cover highlights from the first 50 sessions of ComixLaunch, including the top 5 most downloaded shows. Then they’ll look forward to what’s in store for the next 50 sessions, including a big announcement. Oh, and there’s a big ComixLaunch Supershow Bundle Giveaway for listeners to enter as well. This one is HUGE!


Today’s Sponsor

KrakenPrint

Need a reliable printer for your next comic book or graphic novel print run? Then you need to unleash the Kraken. Head to ComixLaunch.com/Kraken for 5% off your entire first order.


Session Table Setting

If this is your first time listening to the show, welcome.  You’re in for a treat!  This is our 50th Session, and we’re calling it a SuperShow for good reason. This is master class where you can pick the brains of some of the best minds in crowdfunding.  I’ve been to conventions where there were Kickstarter panels before, but there’s never been a 50 creator Kickstarter panel!  We’ve assembled a diverse range of creators who have collectively raised many, millions of dollars in crowdfunding and asked them all to share their #1 crowdfunding Tip with you.

How Today’s Show is Going to Work

  1. Quick ComixLaunch 50 Recap with Jeremy Melloul
  2. 50 Tips from 50 Outstanding Creators
  3. ComixLauncher: ComixLaunch SuperShow Contest Enter to Win the ComixLaunch SuperShow Book Bundle + 30 Minute Skype Call to Help Plan your first or Next Kickstarter
  4. What’s coming up in the next 50 Episodes of ComixLaunch… and beyond!

50 Episodes of ComixLaunch Recap

ComixLaunch by the Numbers (as of 6-19-2016)

How many sessions?

50 sessions
Plus a 000 Session (establishing the show)
Two Bonus Sessions
One special Announcement about the ComixLaunch Workshop

How many minutes of audio?

2,216 minutes

Nearly 37 hours of mindset, strategies and tactics for making KS work for you.

How many guests?

26 amazing guests

Young creators just getting started like 16-year old Tessa Beatrice (Session 047) who’s Fury’s Forge Kickstarter was successfully funded… first KS before she’s even left high school…
To industry veterans like Greg Pak (043)… and everyone in between.
We’ve also brought on people outside of the Comics Space like Catheryn Lavery of the Self-Journal (Session 038 on Scaling up Your Crowdfunding) … because we know Comics Doesn’t have a monopoly on great crowdfunding ideas.
And we haven’t just talked to creators… we’ve also talked to people who can help creators.
Sam Amborn and Jacob Way of Kraken Print (Session 034) on Comic Book Printing
CPA on Fire Josh Bauerle to answer vexing Kickstarter and Taxes tips (Session 024)
We brought on marketing expert James Ferguson to talk Facebook Advertising strategies (Session 28)
And we talked to Tommy Hall of BackerKit all about how that software can help make fulfillment easier (Session 041)

How many downloads?

16,060

Top 5 Most Downloaded Episodes

#5 – ComixLaunch Session 002 Is Kickstarter a Finite or Renewable Resource?
#4 – ComixLaunch Session 003 Kickstarter SWOT Analysis: Assessing Your Project’s Strengths, Weakness, Opportunities and Threats BEFORE you Launch

#3 – ComixLaunch Session 001 Sharpening Your Axe: Why Mindset Trumps Strategy & Tactics on Kickstarter… and in Life

#2 – ComixLaunch Session 004 Why is Kickstarter So Effective? 9 Mental Triggers At Work on Kickstarter
#1 – ComixLaunch Session 026 – Kickstarter as a Publishing Launching Pad with Russell Nohelty

How many blog posts?

4 Epic Blog Posts

http://www.comixlaunch.com/blog/

6 Figure Comic Book Kickstarter Series

There have been almost 6,700 launched comic projects on Kickstarter. Of those, only half are successful. And of the successful projects, only 1.5% raise six figures or more. These campaigns are the vanguard for comics…

Jeremy talked to:

Jake Parker of Skyheart
Alex Woolfson of The Young Protectors
Tim Buckley of CTRL+ALT+DEL
Dave Rapoza and Dan Warren of Steve Lichman

Head over to ComixLaunch.com/blog and read them all!

And last but not least, courses have become a big part of ComixLaunch.

Our flagship course, The ComixLaunch Course, ran its pilot version starting in January with eight creators, and ran through March.

However, as one of the participants Forest Helvie wanted to call out, the fact that we’ve been providing coaching and feedback while the

Kickstarter campaigns are running in the Private FB group is tremendously valuable.

So far, we’ve had four launches

Kristi McDowell – Gamer Girl & Vixen
Second KS, $11,430 on a $9,850 goal

Josh Janes – Lost Dogs MC
First KS, $3,500 on a $2,350 goal

Michelle Palmer – Meraki
First KS, $5,764 on a $5K goal
LIVE

Jim Whiting
Second KS, is $24 away from hitting his on a $2,000 goal.
LIVE with 14 days to go…

So, our students are about to be 4 for 4!

Tremendously proud of all of the students in the course, and excited for the launches still to come.

We’re now taking what we’ve learned from the CL Course, revising, improving, and polishing for a relaunch in the Fall.

ComixLaunch.com/Course to get on the interest list

 

There’s a saying “Most people under-estimate what you can achieve in 1 year and under-estimate what they can achieve in five or ten years.”

I think that’s totally true… but in the case of ComixLaunch, I think we’ve definitely come very far in a year.


50 Kickstarter Tips from 50 Creators

Download an E-Book that includes all 50 Tips so that you can consume at your leisure.

Add heading

Creators Featured:

  • Adam McLaughlin
  • Amy Chu
  • Andrew Pawley
  • Anthony Christou
  • Brian John Mitchell
  • Bryn G Jones
  • Carmelo Chimera
  • Daniel Brodie
  • DeWayne Feenstra
  • Dirk Manning
  • Enrica Jang
  • Felipe Cagno
  • George O’Conner
  • Greg Pak
  • James Haick
  • Jamie Gambell
  • Jan Duursema
  • Jason Brubaker
  • Jennie Wood
  • Jeremy Melloul
  • Jim Whiting
  • Joe Mulvey
  • Joe Schmalke
  • Joey Groah
  • John Lee Dumas
  • John Lees
  • Jon Parrish
  • Josh Dahl
  • Joshua Janes
  • Jules Rivera
  • Justin Piatt
  • Kevin Joseph
  • Kevin Watkins
  • Kristi McDowell
  • Lucio Zago
  • Madeline Holly-Rosing
  • Martin Dunn
  • Max Dowdle
  • Michelle Palmer
  • Ray Chou
  • Richard Clark
  • Russell Brettholtz
  • Russell Nohelty
  • Ryan K Lindsay
  • Shane Smith
  • Tessa Beatrice
  • Tom Spellman
  • Vincenzo Ferriero
  • Wes Locher
  • Tyler James

 

Tyler’s Bonus Tip 51

Hey, Tyler James, from ComixTribe and ComixLaunch here… you didn’t think I wasn’t going to get in on this advice giving session, did you?

I lived in New Orleans for a couple of years, where the concept of always giving a little something extra or a lagniappe, was a big part of the culture down there… and its something that stuck.

So I promised you 50 tips, and I’m giving you one extra…

Don’t launch alone.

You’ve just been given tips from 50 amazing Kickstarter creators who have collectively raised millions of dollars in funding to bring incredible creative projects to life on Kickstarter.

But all of them will tell you that they didn’t do it entirely themselves.  Their success on Kickstarter was certainly a product of a lot of a whole lot of time, hard work, ink, sweat and tears on their part. But it was also made possible by a support network of family, friends, peers, teachers, coaches, role models, and raving fans.

So don’t launch your Kickstarter alone.

Strength in numbers is not a cliche, it’s a universal truth… especially when it comes to crowdfunding and building a career.  We created The ComixLaunch Course so that creators could plan, launch, execute, and fulfill their Kickstarter projects alongside a supportive community of like-minded peers… and ask anyone in the course… it definitely makes it easier.

But even if you never take the course, there’s nothing stopping you from reaching out to a friend or a peer who might be planning a crowdfunding campaign in the near future and agreeing to keep each other accountable as you go through the crowdfunding process. There will be ups and downs, strikes and gutterballs… you’re going to want someone there to pick you up when you fall, and to celebrate with when you triumph.

There will be ups and downs, strikes and gutterballs… you’re going to want someone there to pick you up when you fall, and to celebrate with when you triumph.

Don’t Launch Alone.


Sponsor Mid-Roll

In a moment, I’m going to give you today’s ComixLauncher, but first, we need to thank our sponsor…

Last year, ComixTribe spent nearly $85,000 on printing.

While we rely on a number of printers to get our books to market, one printer I can strongly recommend is KrakenPrint

Our friends Jacob Way and Sam Amborn at Kraken Print offer:

  • Competitive pricing.
    Great customer service, especially for your first offset print run.
    Monthly storage if you do not want to store hundreds or thousands of books at home.
    Distribution options, including breaking down orders and shipping direct to Diamond or comic stores at their specially negotiated discounted rates on shipping.
  • And NOW they even offer Kickstarter fulfillment!
  • Kraken will pick, pack, and ship out orders for your backers.

If you want to unleash the Kraken, go to comixlaunch.com/kraken, mention the ComixLaunch podcast, and they’re going to knock 5% off your first print run…and they’re going to hook us up with a 5% credit.

It’s a classic win/win/win/win – You get a great price on printing, your backers get a beautiful offset printed book, you help the podcast out, and Kraken gets your business.

That’s comixlaunch.com/kraken for 5% off your entire first print run.


ComixLauncher

It’s time for today’s ComixLauncher – ComixLaunch

A ComixLauncher is a short, actionable activity you can do immediately after listening to the show. They’re all activities I’ve done myself, and will get you one step closer to a successful ComixLaunch. They’ll transform this Podcast from a passive, lean back activity centered around Tyler James, into an active, lean-forward activity centered around YOU and your projects.

ComixLauncher 050 – ComixLaunch 50 SuperShow Giveaway

I’ve put together a huge bundle of some of my favorite books I’ve read in the past year, as well as some of my favorite reads of all time, including:

The Dip: A Little Book That Teaches You When to Quit (and When to Stick) by Seth Godin
Will it Fly: How to Test Your Next Business Idea So You Don’t Waste Your Time and Money by Pat Flynn
The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller & Jay Papasan
A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community Paperback by Jamey Stegmaier
As well as books by past CL guests such as
Unnatural Talent: Creating, Printing and Selling Your Comic in the Digital Age by Jason Brubaker
Kickstarter for the Independent Creator: A Practical and Informative Guide To Crowdfunding by MHR

All great books, incredibly value packed.

I’ll pick six winners, who will get one of those books mentioned.

I’ll also pick one grandprize winner

So, the winner of the gets those and they also get a 30 minute skype KS strategy session with me where we’ll talk about your project and get your questions asked.

I don’t do one-on-one coaching… so this is the offer.

Will announce the winner in ComixLaunch Session 55.

To enter to win, go to comixlaunch.com/supershowbundle

It’s absolutely FREE to enter… And every entry has an equal chance of winning, powered by RaffleCopter…

But there are some ways you can boost your odds by sharing the show and spreading the message.

a Rafflecopter giveaway

More details are there…
ComixLaunch.com/supershowbundle

Books and conversations… two things that have had a massive impact on my life and my career… hope you’ll enter!


Wrap Up

Look ahead to the Next 50

Courses

New Primer Course this summer
ComixLaunch Course in the Fall
ComixLaunch.com/course if interested in any of these.
The Blog
Complete the 6 Figure Series
Ebook from the Series

The Podcast

Guests

Creators
Support
Lawyer – Kickstarter, Comics, and Legal questions
If you have them — ComixLaunch.com/voicemail
Hollywood Literary Manager
Beyond Kickstarter… navigating the world outside of Kickstarter

Multi-Part Training Episodes

Go even deeper on topics to maximize value for the listeners
A listener, Cetriya, submitted a voicemail suggesting Fulfillment as a topic, which inspired 049 on DIY Fulfillment.
If you have a specific topic you’d like for us to cover in more depth, please leave us a VM at ComixLaunch.com/voicemail.

One of the first Multi-part series, very excited to dive into, will be on Patreon.

While this is a Kickstarter focused podcast… it’s also a podcast about building careers and taking them to the next level… and Patreon is a tool that can do just that.

I’m excited to bring on creators who are having success on Patreon, and really dive deep into the differences between KS & Patreon… and when it makes sense to use one, or the other, or both.

And that also brings me to the final announcement of this supershow…

To truly talk about Patreon with knowledge and authority… I’m going to have to not only support other projects on Patreon, but become a Patreon creator myself.


Club ComixLaunch on Patreon

And so we will soon be opening Club ComixLaunch on Patreon.

ClubComixLaunch_Logo copy

 

Club ComixLaunch will be an opportunity for ComixLaunch listeners to support the show, and an opportunity for us to provide extra value to all of you.

Each month, we’ll be releasing a Club ComixLaunch bonus Kickstarter resource…

  • A guide
  • A checklist
  • A cheatsheet
  • A bonus training
  • A video
  • A template

…that will help you launch.

  • As the Club grows, we hope to be unlocking additional extras…
    Monthly Kickstarter Page Critiques
    Club Exclusives Chats and Q&As
    Maybe even a Club ComixLaunch exclusive Facebook group or forum

Why are we doing this?

1) To support the Show

There are real costs associated with running this podcast…

  • Website Hosting – $140 per year
  • Libsyn Media Hosting – $240 per year (and grows as the show grows)
  • Podcast editing – $2,400 per year

Keeping The ComixLaunch Podcast going is about a $225 a month expense, and that’s before anything is spent on marketing to expand the shows reach.

I love making this show, and it’s not in any danger of going away… but I’m trying to model for all of you how you can create things you love, things your passionate about, things that bring true value into the world…

And at the same time do it in a sustainable way.

Club ComixLaunch on Patreon will help sustain and improve this show for the next 50 episodes and beyond.

2) To Better Manage Sponsors

I’ve been getting more and more requests for podcast sponsorships lately, which is awesome… but also becomes difficult to manage.

So, we’ll be moving our ComixLaunch sponsorships to Club ComixLaunch… so that creators or businesses who want to sponsor an episode of the show can do so through Patreon… and also interact with the Club.

3) Recognizing that there is Transformation in the Transaction

I know some of you have received tremendous value from this show, and would love to give back in some way… but also know that you’re probably unlikely to have the time or the resources to invest in The ComixLaunch Course.

Club ComixLaunch memberships will start at just $1 a month… and for many of you, that’ll be all it will take to upgrade creating and launching a successful Kickstarter from something you’ll do someday maybe… to something you’ll absolutely do this year.

It’s a way to put a bit more skin in the game, and get access to even more resources that will help your projects get funded.

4) And finally, it’ll let us provide Even More Value to the ComixLaunch Community

There are things we’d love to do with more resources…

Club ComixLaunch will help us do them.

ClubComixLaunch_Square_Logo copy

ComixLaunch.com/club to be a part of our Club ComixLaunch Patreon Launch plans and get some cool bonuses.


Closing

This concludes the ComixLaunch 50 SuperShow!

Quote

Chinese Proverb – “Be not afraid of growing slowly, be afraid of standing still.”

One is greater than zero… keep moving forward one action at a time… and before you know it, you’ll have 50 panels drawn, 50 scripts written, 50 books on the shelves, 50 talented creators sharing advice with you, or 50 podcasts under your belt.
It’s pretty damn cool how that all works.

Thanks for Listening.

Remember to enter the SuperShow Giveaway at ComixLaunch.com/supershowbundle


Have You Subscribed, Rated, or Reviewed ComixLaunch Yet?

If you’ve enjoyed this Session of ComixLaunch, I need you to do me a favor… actually, I need three favors. Please Subscribe, Rate and Review ComixLaunch on iTunes.

They’re the rocket fuel this show is running on, and the sooner you do it, the more powerful your action will be. Don’t wait to give us some love!

>>> CLICK HERE TO LEAVE A REVIEW ON iTUNES <<<

Provide a rating, 1-5 stars and leave an honest review.

This can be done in less than 2 minutes and could make HUGE difference to the show.

Want to add energy, backers, and funding to your campaign and build your standing in the KickstarterComixLaunch_Green008
community at the same time? In this session, Tyler breaks down a step-by-step Kickstarter co-promotion strategy that will create a win-win-win for you, your backers, and your fellow Kickstarter creators.


Today’s Session is Sponsored by

KrakenPrint

Need a reliable printer for your next comic book or graphic novel print run? Then you need to unleash the Kraken. Head to ComixLaunch.com/Kraken for 5% off your entire first order.


Session Table Setting

This was a tough week.  The world is mad, in Orlando three terrible stories coming out of there.  And personally as well.

An email I received helped make the week better:

“I just wanted to take the time and give you a proper thank you for all the great stuff you do in the comics community. I’ve learned so much from your articles, podcasts, and soon from your classes. Time is a valuable thing, and I appreciate your generosity in spreading your wealth of knowledge to others. – Ryan Kroboth
It’s good to remember you can Control the Controllables.  Take action. One positive step forward.  Add value.  Get some exercise.

 

ComixLaunch Course Launches

Meraki by Michelle Palmer – Hits her funding goal 5K

 

What is Today’s Episode About?

Kickstarter Co-Promotion

One of the easiest, most effective, and most fun ways to add interest, backers, funding to your campaign, and improve your standing in the Kickstarter Community.

What is Kickstarter Co-Promotion?
Definition – When you share another creator’s Kickstarter project with your audience, usually by mentioning it in a Kickstarter update, and that creator shares your project with their audience of backers.

Kickstarter co-promotions often result in backer crosspollination, and when done correctly, they’re a win / win /win — Win for you, win for the other project, and a win for backers who find out about another awesome project that they might have otherwise missed.

 

 

Mindset Myth – Kickstarter is a Zero Sum Game

 

Why is Kickstarter co-promotion so effective?

Because you’re promoting to Backers.
Because you’re very targeted.
Because it’s WOM referral from a trusted source.
What if you don’t know anyone to co-promote with?
Not a problem…
Receptive audience out there ready and willing to partner with you… and you might not even know them yet.

 

How to do a co-promotion step by step.

Kickstarter Creator Cross-promotion:
– Find 3-5 projects very similar to yours (genre, style, quality, # of backers)
– Back those projects (even at the $ level).
– Create an update titled “”More Cool Kickstarter this month…” And share links to projects you’ve  identified, why it’s cool, and send to backers.
– Send a message through Kickstarter to the project creator:
– Identify yourself as a backer, and let them know you love what they’re doing.
– Compliment them one-three specific things you like about their project
– Tell them you shared with your own backers, including a link to the update
– Wish them luck on a strong finish.
– ASK FOR NOTHING IN RETURN.

Why ask for nothing?
Because these are strangers… and you never ask a stranger to do something for you if you haven’t provided value to them first.
You don’t need to ask… because there are greater forces at work here.
When you toss an apple into the air, you don’t need to toss it again to have it come down… the law of gravity has you covered.
Likewise, when you co-promote in this way, the law of reciprocity has your back.
Covered the Law of Reciprocity in ComixLaunch Session 4 as one of 9 social triggers at work on KS.
Powerful principle… if someone gives something to us, we will feel some obligation to give them something back in return.

 

Top Mistakes When Making a Co-Promotion Offer

Here’s THE WRONG WAY to do it:

My name is [name] and I’m the project lead on the [a product design] project. Would you be interested in a pledge and share cross promotion?
If we pledge $1 towards each other’s campaign, it would give a boost to both our pledges per day and total backers count stats. Since Kickstarter’s algorithm focuses on those numbers, this allows us to appear higher in the Kickstarter page. This is completely within the rules of Kickstarter and mutually beneficial. (improve your page rank by swapping dollars)
By doing this you should see a noticeable increase in pledges. It will definitely bump your project up on the list.
You can check out my campaign here:
(link)
Also, to sweeten the deal, if you leave a positive comment on my page, I will leave a positive comment on yours. Good reviews are also a great way to boost your rapport. Also we could share each others project on our social media to gain more exposure.
Let me know if you’re interested!

1) You don’t add value first.

This goes for Kickbooster as well.

2) Poorly targeted
Not your demographic
Do I like this? Really?
Would the people backing my project like this? Really?
Out of your league

3) Never pull back a pledge if you don’t get a co-promotion in return.


Sponsor Mid-Roll

In a moment, I’m going to give you today’s ComixLauncher, but first, we need to thank our sponsor…

Last year, ComixTribe spent nearly $85,000 on printing.

While we rely on a number of printers to get our books to market, one printer I can strongly recommend is KrakenPrint

Our friends Jacob Way and Sam Amborn at Kraken Print offer:

  • Competitive pricing.
    Great customer service, especially for your first offset print run.
    Monthly storage if you do not want to store hundreds or thousands of books at home.
    Distribution options, including breaking down orders and shipping direct to Diamond or comic stores at their specially negotiated discounted rates on shipping.
  • And NOW they even offer Kickstarter fulfillment!
  • Kraken will pick, pack, and ship out orders for your backers.

If you want to unleash the Kraken, go to comixlaunch.com/kraken, mention the ComixLaunch podcast, and they’re going to knock 5% off your first print run…and they’re going to hook us up with a 5% credit.

It’s a classic win/win/win/win – You get a great price on printing, your backers get a beautiful offset printed book, you help the podcast out, and Kraken gets your business.

That’s comixlaunch.com/kraken for 5% off your entire first print run.


ComixLauncher

It’s time for today’s ComixLauncher.
A ComixLauncher is a short, actionable activity you can and should do right now, or immediately after listening to the show. They’re all activities I’ve done myself, and will get you one step closer to a successful ComixLaunch. They’ll transform this Podcast from a passive, lean back activity centered around Tyler James, into an active, lean-forward activity centered around YOU.

ComixLauncher 49
Go on Kickstarter right now, and find one campaign that would be be a good match for your next project.


Wrap Up

Quote

“Keep your face always toward the sunshine and the shadows will fall behind you.” – Walt Whitman

Thanks for Listening.

We’re going to go even deeper into both mindset, strategies and tactics for making KS work for you.

Thank you so much for listening, and for letting me walk with you, as you taken another step forward toward your next successful ComixLaunch.


Have You Subscribed, Rated, or Reviewed ComixLaunch Yet?

If you’ve enjoyed this Session of ComixLaunch, I need you to do me a favor… actually, I need three favors. Please Subscribe, Rate and Review ComixLaunch on iTunes.

They’re the rocket fuel this show is running on, and the sooner you do it, the more powerful your action will be. Don’t wait to give us some love!

>>> CLICK HERE TO LEAVE A REVIEW ON iTUNES <<<

Provide a rating, 1-5 stars and leave an honest review.

This can be done in less than 2 minutes and could make HUGE difference to the show.

Are you fulfilling your Kickstarter campaign yourself? If so, this episode is for you, as Tyler will share his three top tools for DIY fulfillment, as well as mail-1048452_960_720hard-won wisdom from successfully fulfilling 7 Kickstarter campaigns, and with more on the way.


Today’s Session is Sponsored by

Split Lip

Today’s Session is sponsored the Split Lip 10th Anniversary Kickstarter. 350 pages of dangerous stories for curious minds. Learn more at ComixLaunch.com/splitlip


Session Table Setting

We have a good session today.  We have a follow-up from Michael Bangert.  There was a tough lesson that cost Michael, but saved Comixlaunch listeners thousands.

New ComixLaunch Course Kickstarter Launches

Meraki by Michelle Palmer

MARGO: Intergalatic Trash Collector – Uprising by Jim Whiting.

Joe Mulvey and Mummy’s Always Right:

We reached a dead zone where it was one of those days and a couple bigger pledges back out.  It’s tough to keep perspective, in the midst of a KS.
Wow, we only raised $1500 this week, compared to $9,000 the week before… what are we doing wrong?

 

What is Today’s Episode About?

Today’s episode was inspired by a ComixLaunch VM Message. Let’s listen and Dive in.

DIY Fulfillment

When it makes sense to DIY?

  • It’s your first campaign…
  • You have 100 backers or less.
  • You have more time than money.
  • You have access to helping hands.

5 Top Tools for DIY Fulfillment

#1.  Workflowy

download

Workflowy is my checklist maker, and an extension of my Brain.

You will need a place to keep track of your fulfillment notes, and Kickstarter’s tools for tracking fulfillment aren’t great.

Use this ComixLaunch referral link to get double the space when you sign on for a FREE WorkFlowy account:

comixlaunch.com/workflowy

#2. A Digital Scale

Quickly and efficiently weigh your packages to the nearest ounce. Most bathroom scales do not have that level of accuracy.

The best time to purchase a digital scale is actually in the planning phase, so you can use it to better estimate the weight, and therefore the shipping costs, of your packages.

scale

This WeighMax 75LB Digital Scale is a very affordable option, and the one I currently use.

#3 Thermal Printer

Handwriting addresses to all customers on every single package doesn’t scale. When facing dozens or hundreds of packages, that’s not time well spent. One of the best investments you can make is a thermal printer.

Capture_4xl

Dymo LabelWriter 4XL, a specialized thermal printer that never needs new ink, and prints out all-in-one labels, that include a backer’s address, paid postage, and delivery confirmation tracking.

Even better, for international shipping, it also can include a built-in custom form.

Not having to fill out and apply 180 individual custom forms by hand saved me from countless hours of tedium in my first campaign, and probably errors.
And it makes for a professional looking package to boot!

#4. Endicia Shipping Service

Works with the USPS system to allow for easy at home printing and managing of posting and shipping.
30-day free trial, which I timed to coincide with the fulfillment of my Kickstarter.

$15.95 per month service:

  • Reduced prices on USPS shipping.
  • A dynamic price calculator that helps me quickly and easily compare postage prices for a number of options. (It’s much faster than using the USPS.com Online Postage Calculator.)
  • It works with my Thermal Printer to print all-in-one labels, including those pesky international custom forms.
  • Tracking management for shipped products…a record of everything I’ve ever shipped from home is logged in one place.
  • Free or discounted Delivery Confirmation.
  • And stealth postage, hiding the actual cost of postage from the end-user. (This isn’t about trying to fool my customers, but rather on the rare cases when I either overcharge or undercharge for shipping, that’s probably not something you want your customers to be thinking about when they get the books.)

Alternatives to Endicia:
– Stamps.com
– Paypal Shipping Center
– ShipStation
– BackerKit

#5. A 2-In-1 Heavy Duty Tape Dispenser

Greg Pak Recommendation. Never lose your shipping tape again. The speed of dispensing packing tape from a dispenser, and having your scotch tape in the same place will save time and hassle.

CaptureTape

Tape is expensive
http://amzn.to/1TWVK2U

Where to Buy DIY Shipping Supplies

  1. Amazon.com should be your first stop. Usually you’ll find the best prices there.
  2. Uline.com will have anything you can’t find on Amazon. Buy in bulk and save.

Sponsor Mid-Roll

In a moment, I’m going to give you today’s ComixLauncher, but first, we need to thank our sponsor…

Split Lip

Sam Costello started Split Lip in 2006 to bring a new kind of horror to comics, a horror based on unsettling ideas that leave you so scared you’ll never want to turn the lights off.
Now, for Split Lip’s 10th anniversary, he’s got a Kickstarter for a 350-page deluxe, limited-edition hardcover.
The book features 13 stories and 50-plus pages of all-new bonus material. The stories are drawn by artists like Kyle Strahm, who draws Spread for Image, and Sami Makkonen, artist for Deadworld at IDW.

Check out the Kickstarter at ComixLaunch.com/splitlip.
As a special bonus, ComixLaunch listeners who back Split Lip receive Bringing Your Webcomic to Print, 10 lessons Sam learned from 10 years making comics that can save you time, aggravation, and money.
Every Split Lip story is complete and self-contained. So, whether you’ve been reading it since 2006 or starting now, the 10th anniversary book is for you.
If you enjoy dangerous stories for curious minds, check out the Split Lip 10th Anniversary Kickstarter at ComixLaunch.com/splitlip.

ComixLauncher

It’s time for today’s ComixLauncher.

A ComixLauncher is a short, actionable activity you can and should do right now, or immediately after listening to the show. They’re all activities I’ve done myself, and will get you one step closer to a successful ComixLaunch. They’ll transform this Podcast from a passive, lean back activity centered around Tyler James, into an active, lean-forward activity centered around YOU.

ComixLauncher 48

Go ComixLaunch.com/resources and make a note of what you’re going to invest in for your next launch.


Wrap Up

In future episodes, I’ll talk about alternatives to DIY:

Kraken
ShipBob
Floship
Amazon
Backerkit

5 Top Tools for DIY Fulfillment:

#1 – Workflowy
#2 – Digital Scale
#3 – Thermal Printer
#4 – Endecia Shipping service
#5 – 2-In-1 Heavy Duty Tape Dispenser

Quote
“Most people don’t recognize opportunity because it’s dressed in overalls and looks like work” – Thomas Edison

Thanks for Listening.

We’re going to go even deeper into both mindset, strategies and tactics for making KS work for you.
Thank you so much for listening, and for letting me walk with you, as you taken another step forward toward your next successful ComixLaunch.


Have You Subscribed, Rated, or Reviewed ComixLaunch Yet?

If you’ve enjoyed this Session of ComixLaunch, I need you to do me a favor… actually, I need three favors. Please Subscribe, Rate and Review ComixLaunch on iTunes.

They’re the rocket fuel this show is running on, and the sooner you do it, the more powerful your action will be. Don’t wait to give us some love!

>>> CLICK HERE TO LEAVE A REVIEW ON iTUNES <<<

Provide a rating, 1-5 stars and leave an honest review.

This can be done in less than 2 minutes and could make HUGE difference to the show.

In this session, Jeremy Melloul interviews writer/artist Joe Mulvey and Tyler James about the Mummy’s Always Right Kickstarter project, and how Joe successfully pivoted from comics targeted at an adult audience to children’s books for little monsters.

MummysAlwaysRight.com


What’s this Bonus Session About?

In this is another special bonus case study version of ComixLaunch. No fancy intros or editing, just three creators talking Kickstarter… specifically the Mummy’s Always Right Kickstarter that Tyler is working on with Joe Mulvey.

Some topics covered:

  • The “why” behind this project… How “The most dangerous man in comics” found himself making a kids book?
  • Strategies for converting a built-in audience in one area to something entirely new.
  • Applying lessons from previous successes and failures into this new venture.
  • How the children’s book category on Kickstarter is different than comics… and some campaign adjustments made as a result.

Zoey_04

Be a fly on the wall of a conversation among creators who are in the Kickstarter trenches.

Note, this is truly a bonus episode and not a replacement for your regularly scheduled Sunday podcast. Session 48 will come out like clockwork as usual.


What’s the Project?

Mummy’s Always Right: A Board Book for YOUR Little Monsters by Joe Mulvey

MAR_Images_13

A high-quality children’s board book about a little monster named GAWS who learns to always listen to Mummy.

MUMMY ALWAYS RIGHT_640

Mummy’s Always Right is a gorgeously illustrated, premium board book, featuring a mischievous little monster named GAWS who learns all the many reasons he should listen to his MUMMY!

Great news, ComixLaunch listeners… despite what you read on the internet, the future of comics is in wonderful hands. In this session, Tyler talks to aImage_047 young comic creator who recently won a $1,000 entrepreneurship competition for her diversity focused publishing line, and has launched a Kickstarter for her new series, Fury’s Forge, this month. Oh, and she’s still in high school.


Today’s Session is Sponsored by

KrakenPrint

Need a reliable printer for your next comic book or graphic novel print run? Then you need to unleash the Kraken. Head to ComixLaunch.com/Kraken for 5% off your entire first order.


Session Table Setting

Welcome back to ComixLaunch!

Happy Memorial Day, we have a great discussion today!  I’ve been thinking a lot about legacy lately. What impact we’ll make and whether we’ll leave the comic industry in a better place than we found it.  It started a small convention where I was reviewing the work of a 14 year old boy. A colleague pointed me to a local artist, a high school junior, who has launched a new Kickstarter… The project has diverse viewpoints, genders, ethnicities, and ages.  I believe the next generation is in great hands…

I’d like to give a quick shout out to Josh Janes of Lost Dogs MC whose Kickstarter is fully funded.  He employed a great milestone bonus strategy,
using fan art strategy to a tee.

The ComixLaunch Course alumni are now 2 for 2… with more launches coming up in June!

Guest Introduction

My guest today is a young and talented artist who is junior in high school.  With her writer partner Zach Rocklin-Waltch, she’s started a new comics imprint Underdog Comics, which is committed to telling compelling stories featuring a diverse and authentic cast of characters.  This month, they launched their first Kickstarter project for a new series called Fury’s Forge.

Welcome to ComixLaunch Tessa Beatrice!

 

Guiding Discussion Questions

1) I’ve been making comics since I was about 12 and selling them since I was 14… but I’d love to begin by hearing how long you’ve been making comics and how you first got interested in creating comics?
2) My audience has heard me talk about how I sold my first comic out of my backpack at school for a dollar a piece. (I made $9 total!) Fast-forward 25 years or so, and here you are taking your new series Fury’s Forge to Kickstarter, and it’s already received over $1,000 in pledges. Can you tell us about this new series?
3) Now, talk to me about your Kickstarter plan… How did you go about setting your goal, your pledge rewards, and your promotion plan to get the word out about it?
4) Now, when I was your age, most of my customers were my age… but I know to back a Kickstarter project you need to be at least 18 years of age… do high schooler kids know about Kickstarter and back Kickstarter projects?
5) Diversity is a core value of Underdog Comics. (Diversity of viewpoints is also a core value for ComixLaunch… which is why I’m thrilled to have you on.) As a young, female artist, what’s your experience in comics been like so far? Positive? Negative? And what would you like to see the comics industry look like by the time you’re my age?

Speed Round

1) Finish this sentence: “Kickstarter is _______.”

A place where people can share the projects they’re passionate about.

2) Let’s the pretend the powers that be at Kickstarter are listening (which you know they are)… if you could change one thing about the Kickstarter platform, what would it be?

I’d like it to be more visually customizable.

3) What’s your secret weapon? (Meaning a tool, resource, app, etc. that you couldn’t make comics without?)

The people who help me.

4) Unique campaign exclusive rewards are a great component of many successful Kickstarter projects. Does you’re campaign have any cool exclusives?

Original pencil pages that will be featured in later chapters, and commissions 

5) Can you recommend one comic (not done by you) more people need to check out?

Rat Queens


Sponsor Mid-Roll

In a moment, I’m going to give you today’s ComixLauncher, but first, we need to thank our sponsor…

Last year, ComixTribe spent nearly $85,000 on printing.

While we rely on a number of printers to get our books to market, one printer I can strongly recommend is KrakenPrint

Our friends Jacob Way and Sam Amborn at Kraken Print offer:

  • Competitive pricing.
    Great customer service, especially for your first offset print run.
    Monthly storage if you do not want to store hundreds or thousands of books at home.
    Distribution options, including breaking down orders and shipping direct to Diamond or comic stores at their specially negotiated discounted rates on shipping.
  • And NOW they even offer Kickstarter fulfillment!
  • Kraken will pick, pack, and ship out orders for your backers.

If you want to unleash the Kraken, go to comixlaunch.com/kraken, mention the ComixLaunch podcast, and they’re going to knock 5% off your first print run…and they’re going to hook us up with a 5% credit.

It’s a classic win/win/win/win – You get a great price on printing, your backers get a beautiful offset printed book, you help the podcast out, and Kraken gets your business.

That’s comixlaunch.com/kraken for 5% off your entire first print run.


ComixLauncher

It’s time for today’s ComixLauncher.
A ComixLauncher is a short, actionable activity you can and should do right now, or immediately after listening to the show. They’re all activities I’ve done myself, and will get you one step closer to a successful ComixLaunch. They’ll transform this Podcast from a passive, lean back activity centered around Tyler James, into an active, lean-forward activity centered around YOU.

ComixLauncher 47
Today’s ComixLauncher — Write down one digital reward you can give to backers BEFORE your project is funded.

All of us are busy, but we all can spare 5 minutes to do this. [NA — What comes out on paper may surprise you. And if you’d like to share the results of your ComixLauncher with me, I’d love to see them. Email me at [email protected], subject line: ComixLauncher #47.]


Wrap Up

Wrap Up Questions

1) Where can we find you?

Fury’s Forge Kickstarter

www.underdogcomics.com

2) What’s one piece of advice you’d give to young creators?

Keep doing it and make sure you’re having fun while you’re doing it.

Thanks for Listening.

We’re going to go even deeper into both mindset, strategies and tactics for making KS work for you.

Thank you so much for listening, and for letting me walk with you, as you take another step forward toward your next successful ComixLaunch.


Have You Subscribed, Rated, or Reviewed ComixLaunch Yet?

If you’ve enjoyed this Session of ComixLaunch, I need you to do me a favor… actually, I need three favors. Please Subscribe, Rate and Review ComixLaunch on iTunes.

They’re the rocket fuel this show is running on, and the sooner you do it, the more powerful your action will be. Don’t wait to give us some love!

>>> CLICK HERE TO LEAVE A REVIEW ON iTUNES <<<

Provide a rating, 1-5 stars and leave an honest review.

This can be done in less than 2 minutes and could make HUGE difference to the show.