The 2016 contest between Donald Trump and Hillary Clinton provides ample crowdfunding lessons. (There’s a reason we call them Kickstarter campaigns.) So, sit back, relax, put your partisan politics aside, and let’s look at what worked and what didn’t.

There have been almost 6,700 launched comic projects on Kickstarter. Of those, only half are successful. And of the successful projects, only 1.5% raise six figures or more. These campaigns are the vanguard for comics…